Thursday, April 3, 2008

Padres: Moneyball or Cheapball?


Too bad the local television stations have fallen for what “great ticket deals” the Padres have going in 2008.

If they did their research, they would discover that is not the case at all.

According to Team Marketing Report, the Padres have the 12th highest average ticket price among 30 Major League Baseball teams this season.

San Diego is also 11th in Fan Cost Index (the price of four average tickets, two small beers, four small sodas, four hot dogs, parking for one car, two game programs and two adult-sized caps.)

Last season, the Padres ranked 15th and 14th in these respective categories, so they jumped up three spots in both ticket prices and Fan Cost Index.

Looking around the NL West, the Padres are second among five teams in both categories. Not surprisingly, the Los Angeles Dodgers are first (sixth and ninth, respectively.)

San Francisco is 18th and 17th, Colorado is 22nd and 23rd, and Arizona is 30th (last) and 22nd.

Also, one must consider that the Padres are only 19th out of 30 in team payroll. Los Angeles is seventh; San Francisco 17th; Colorado 20th and Arizona 23rd.

Based on these statistics, four out of five teams in the NL West have a team payroll that parallels their ticket prices and Fan Cost Index.

The exception, of course, is San Diego; whose ticket prices and Fan Cost Index both rank much higher than the payroll.

What are the Padres playing here; Moneyball or Cheapball?

3 comments:

Anonymous said...

Wow! Interesting; that's not goood stuff for the Padres. I guess they are as cheap as we thought.

Anonymous said...

Too bad. I didn't know they were so cheap.

Anonymous said...

What worse is the number of people in the stands who aren't there to watch a baseball game increases every year.